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Kirt Christensen's Articles in PPC Advertising

  • FURTHER NOTIONS FOR ADVANTAGEOUS PAY-PER-CLICK CONTROL
    You probably know Overture and Wordtracker as well as AdWord Accelerator which a great tool in PPC management for sorting out the real competition among keywords and bid prices and singling out the best-performing ads. But there are others that give you a different emphasis and have features of their own that make them unique and very much worth having. AdWord Analyzer is one (www.AdWordAnalyzer.com). Keywords Analyzer is another (www.KeywordsAnalyzer.com).
  • Adwords Tip: Are Your Adgroups a Disaster?
    Google Adwords is an incredible method for garnering high-quality traffic to your site almost instantly, but it does have a considerable learning curve to it...
  • Adwords Management: Outsourcing or do it yourself?
    I'm going to give you some information you can use to decide if you want to hire someone to manage your pay-per-click campaigns in Adwords, Yahoo! Search Marketing and Microsoft AdCenter, or if you want to do it yourself.

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